Today, when online shopping is so developed and convenient, "buying what you want to have" is no longer a difficult task. But we still believe that, at least in the fashion field, the shopping experience that best understands the individual's subtle requirements and is in line with the individual's actual conditions can only be obtained through private order. In the current situation where you don't need to learn and you can buy a 'good taste' by just spending money, private ordering may be the only way to satisfy and summarize your life experience.
Customized "good" is undoubtedly directly related to the selection of good materials and the use of good work. However, the “perfect†ordering is that after accumulating a certain amount of life experience and consumption power, it is willing to spend time to further satisfy their own lifestyle, and then express their individual needs very accurately, and conclude with the producers. The best combination for your own details and the best match for yourself.
The reason for the rise of private custom clothing
The maturity of science and technology has only eliminated a number of ancient garment-making machinery, but the traditional private custom-made clothing has not completely disappeared. Private custom-made clothing originally originated from Savile Row in London, England, and has a history of more than 200 years. The tradition of custom clothing has continued to this day.
At that time, only the British royal family could enjoy this top-level customization service to show the identity and taste of the upper class. However, with the advancement of society, private custom clothing has gradually become popular, and the concept of customization has gradually gained popularity.
In China, the development of science and technology has caused the sewing machine to fade out of our vision. The entire clothing market has been transformed into a store selling clothes. When people want to buy new clothes, the first place they think of will be shopping malls.
Until the emergence of a treasure, the domestic people added a way to buy clothes, and also let a treasure split into the clothing market dividends mainly sold in the mall.
It takes less time to buy ready-to-wear clothes, so you don't have to wait for the tailor to make the clothes to pick them up. If you feel satisfied, you can buy them. However, there is a shortcoming. In China, many people are not very standard in size, and they are tall, chunky and thin. Even if it is a body standard, there will be problems with the length of the arm.
The number of garments purchased in shopping malls or online is based on the size standards of most people. Therefore, compared with ready-to-wear garments, private custom-made garments will be more fit and more temperament, eliminating the troubles of this group of people.
In addition to some people with defective body, there is a need to customize personal clothing, that is, to experience a better service, and to wear a more personalized and more satisfied garment.
The advantages of clothing private customization
Tailored body: Private custom is tailored to fit the size of each suit.
Diversity: Style consumers can mix and match, and what styles they want can be achieved.
No inventory risk: no risk caused by inventory backlog, enabling enterprises to operate at low cost.
Short cycle: Continuously shorten delivery time and increase liquidity utilization by upgrading production lines.
Private ordering has a strong bond to consumers. The original high-quality consumers of traditional brands may eventually become fans of a privately-owned enterprise. Traditional brand companies are facing an unprecedented crisis of survival!
Clothing private custom market prospects
Compared with the ready-to-wear garments on the market, the advantage of private custom-made clothing is that the customer satisfaction is higher, and the clothes that are measured according to the size of the body can be worn. The satisfaction is definitely better than the satisfaction of the ready-to-wear garments. high.
And private custom-made clothing offers a more humane service, and the profits are higher than those sold in the market. Customers are more willing to pay for this service.
Compared with shopping malls and online clothing sales, he still has two advantages. Without inventory pressure, he will not experience seasonal price cuts and clear prices. If the customer has the demand for garments, they will take the initiative to submit the order. During the period, only one customer waits for the process, and there is no risk of price cuts.
Clothing custom process
1 Appointment - The customer connects to the staff in the store through WeChat or telephone, and determines the time to make an appointment to the store after making the in-store;
2 Communication - After the store, the professional design consultant will give one-on-one detailed explanation and answering questions. After clearing the detailed needs of the customers, the design consultant will select the suitable color and fabric according to the customer's needs and scientific color style system. And style;
3 Quantitative - After determining the fabric and style, the stylist will measure the customer's body and record the customer's body shape data, and confirm with the customer whether the comfort and looseness are in line with the customer's personal habits;
4 Confirmation - After the quantity is completed, the design consultant will re-customize the relevant details with the customer again, and the customer will agree to sign and confirm on the customized order;
5 Payment – ​​delivery of full payment or deposit (according to the respective regulations of different brands);
6 Designer's drawing - the designer draws the design drawings for the customer within the agreed time, until the customer is satisfied (this step can be omitted according to the sample making);
7 Try on white blanks – for suits or dresses, cheongsams, coats, etc., there is a process of trying on white or semi-finished products in order to make necessary modifications and adjustments;
8 The need to repeatedly adjust to the store to try on - in the private customization of clothing, there will be the need to repeatedly adjust and modify the clothing and the possibility, because in the human body data collection and the actual operation of the human body there will be errors, fabric properties and production Each body type and preference in the process must be adjusted until the customer is satisfied;
9Customer picking clothes - After the customer tries on the clothes, the clothes are removed and the customization process is completed. If there is any inconvenience to take the clothes, the custom shop will also send the customer's clothes to the door or mail it to the customer;
Reminder: The private customization of clothing requires a production process, and sometimes it is necessary to temporarily pick up fabrics or accessories from abroad, so it is different from the timeliness of buying clothes directly at the mall. Customization itself is a slow culture, and this process requires constant polishing and requires your patience and understanding.
The value of clothing private customization
In recent years, the private customization of clothing has attracted more and more attention, which is inseparable from the increasing personalization needs of people, and it also proves the unique value of clothing private customization.
Specialties - clothing custom-made in the style is mostly unique, strong speciality, to avoid the shackles of the shirt.
A sense of self-confidence - a clothing that suits you is worn on the body, which is very important for the improvement of one's self-confidence.
The symbol of identity and taste - the personal customization of clothing, whether in the quality of clothing or service is higher than ordinary clothing, so whether it is from the clothing texture or consumer circle is a symbol of personal identity and taste.
Personalized clothing customization is more than just “making clothesâ€. It represents a personality, romance, tasteful life and quality of life.
Since its inception, we have been committed to providing high quality and comfortable high quality fabrics for Chinese men, selected fabrics, unique human body design and tailoring to fully understand the human body shape, high-tech processing, strict international standards. Quality inspection clothing such as character, for the Chinese, we are not sloppy.
Enter the rich investment website
Stylish Cardigan Short Sleeved Sweater,Comfortable Wool Short Sleeved Sweater,Workplace Comfort White Shirt,60% Cotton White Shirt
T&H INTERNATIONAL TRADING LIMITED , https://www.th-tradenet.com